Welcome To
BRIGHTSIDE MARKETING
Where Brand Building Meets Lead Generation...
If quality & results are what your business needs, look no further!
- Make a good impression in the market and be noticed by your prospects
- Implement marketing strategies & campaigns that drive high-quality leads & convert sales
- Build & nurture your relationships with clients
- Enhance your brand value when looking to be acquired
- Become an employer of choice
- Attract the best strategic partners in the industry
- Professionalize your client experience
STARTED IN 2020, BRIGHTSIDE MARKETING HAS QUICKLY ESTABLISHED A REPUTATION FOR EXCELLENCE WITHIN THE EVER-EVOLVING, HIGHLY COMPETITIVE B2B INDUSTRY.
Our young, dynamic team of brand strategy and marketing management specialists couple learned skills with the kind of talent you can’t teach, to educate, empower, and inspire those we work for – and those we work with.
We don’t see our clients as just clients, we see them as partners. We don’t see our colleagues as just colleagues, we see each other as collaborators…
“We provide cost-effective outsourced marketing services for growing businesses. No fluffy marketing jargon about impressions, views, and clicks. We give you leads from various channels and provide measurable results.”
WE’LL DO THE HARD WORK FOR YOU
Are you responsible for the marketing function in your business?
Do you hate writing cheques to third-party lead aggregators every month, yet at the same time, you find it too “risky” to cut the cord? Are you interested in lowering your lead acquisition costs by increasing organic leads? Would you love to be measuring marketing ROI across various marketing channels – traditional marketing and digital marketing – to demonstrate the effectiveness of your marketing spend to your stakeholders?
If the answer to the above questions is a loud and clear “YES!” then you’ve come to the right place. We built Brightside Marketing as the solution to these very questions.
Built a business and it’s time to build a marketing team?
YOU CAN’T AFFORD TO GET IT WRONG.
INSIGHTS & IMPACT
WHAT OUR CLIENTS HAVE TO SAY
“Brightside has gone above and beyond in helping us achieve our marketing goals by simply breaking down the marketing strategy, developed just for us, into a simple, easy-to-understand execution plan. Over the 18 months that we’ve worked together, the sophistication of our marketing capabilities has increased more than we knew possible. Wherever your understanding of marketing lies, Brightside will meet you there with open arms, taking you on a journey, at a pace suitable for your organisation, to help develop the sophistication that is needed to best market your business effectively.”
"Before partnering with Brightside, we were absolutely winging it with no clear plan of action. Brightside conducted an in-depth audit on our business and its current marketing tactics, pointing out areas for improvement, which they then used to develop a strategic marketing plan, giving us a clear-cut plan on where we needed to go, and what we needed to do to get there. Along with assisting us with our social media platforms and print media, the biggest impact we have seen, thanks to Brightside, is our new and improved website. Without their evaluation and knowledge, we would never have known that our website was not as user-friendly as we thought, especially for your average person who is not familiar with who we are and what we do.The difference between Brightside and previous marketing support is the people, who have a tremendous amount of marketing knowledge, as well as their incredible willingness to go the extra mile. The team is fantastic and for me, the relationship we have built with some of them is priceless.”
"Before Brightside, the image of our organisation that was being portrayed and the message we were sending, was very different to who and what we are, and what we are capable of doing. Brightside has really flipped the switch for us and helped us present and portray ourselves more clearly, showing clients exactly what it is we can do. The biggest impact that Brightside has had on us, is that our clients are now fully aware of our capabilities, offerings, and expertise. Brightside has helped us shift gear, and we are now embarking on a clear direction from a marketing perspective, comforted and confident in their guidance, every step of the way.”
“Before Brightside, our marketing was directionless. We were trying to get involved in avenues to market ourselves with no clear strategy in place. Brightside opened our eyes to marketing and got us to look at things from a different perspective. Their view on marketing within your current clientele, and not just focusing on getting new clients really set them apart. Brightside helped us achieve our marketing goals and provided us with the exact tools necessary to better represent ourselves as a company to new and existing clients. Brightside have strengthened our brand to make more of an impact and have delivered on everything they set out to. Brightside is 100% invested in our business, and it shows through their dedication, their work and the ideas that present and implement. With Brightside you can be assured that you’re in good hands.”
“The challenge with the marketing firms we have dealt with in the past is that there is a large gap between theory and application. Brightside Marketing not only give great insights into what marketing can and should do for a business, but most importantly teach you how to implement so you can experience the rewards.”
“Brightside has put us on the map with a robust digital presence and professional collateral that has enabled us to grow revenue streams in certain areas of the business. I see Brightside as integral to growing the areas of the business where the work doesn’t yet come directly to us.”
“I have always run a business believing that if you’re going to do something you have to do it properly and marketing was one aspect of our business we never did properly. In the past I viewed marketing as an unnecessary expense; it was very costly, difficult to manage & maintain, and ultimately, very difficult to gauge how much value it was bringing in. Brightside has shown me that this is not always the case and that you can get results without breaking the bank.They demonstrated early on the importance of having a clear brand vision as well as a strategy to ensure all our marketing efforts are contributing to our end goal. They proved to me, without a doubt, that you need focus, dedication, and marketing experts on it 24/7 – it is a full-time specialist role within the business that is critical. Brightside is a great partner to us as they have all the different skills within the business, so we didn’t need to go and employ different people or agencies to do it properly.”
CLIENTS WHO TRUST US
